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AAF National News

Honest Ads: 50 Years in Advertising Industry Self-Regulation

On May 18, 1971, the American Association of Advertising Agencies, the American Advertising Federation, and the Association of National Advertisers, in partnership with the Council of Better Business Bureaus, joined to create a mechanism of independent self-regulation for advertising in the U.S.  Read More

AAF Government Report May 2021

The Maryland General Assembly passed legislation delaying implementation of the Digital Ad Tax for one year and excluding broadcasters and news media entities from the tax. Read More

AdMuse March 2021

Daryl Anderson, AAF Omaha’s president, looks forward to both organization’s leadership working together to build the AAF presence across the state of Nebraska. Anderson stated, “this union will allow more opportunities for professional development to members, advertising professionals and industry students across the state.” Anderson said, “the past year we have learned to engage members remotely and virtually allowing us to offer programming to all four corners of Nebraska.” Read More

AAF National Government Report December 2020

AAF has scheduled the 2021 Advertising Day on the Hill for Wednesday, May 19. The event will be held in conjunction with the Leadership Immersion Training for Rising Professional Club Presidents and Presidents-Elect on May 18. We are optimistic that the vaccine rollout will allow us to gather in Washington, DC so please mark your calendars and plan to join us for these important events. Read More

AAF National Government Report September 2020

AAF and Privacy for America support an effective national privacy standard that would protect consumers while allowing consumers and businesses to enjoy the many benefits that come with the responsible use of data. Privacy for America has developed comprehensive principles for such a law and is encouraging lawmakers to adopt many them in any future legislation. Read More

New Partnership Announced with Communo

WASHINGTON DC, SEPTEMBER 10, 2020—Communo and the American Advertising Federation have joined forces to provide their members with one-of-a-kind offerings intended to support agencies and staff impacted by the COVID-19 pandemic. Read More

Insights from Steve Pacheco President & CEO, American Advertising Federation

From where I stand, I’m grateful that we all got through this Summer intact. The AAF never missed a beat. The great AAF Staff powered through this rough patch with their usual “Let’s Get It Done” spirit and attitude. We came together with the help and support of the AAF volunteer leadership grass roots network and our generous supporters to do a remarkable amount of work to deliver on our mission of being “The Unifying Voice for Advertising”. Read More

National Student Advertising Competition 2021 Partner Announced

WASHINGTON DC, AUGUST 31, 2020—It’s a Match!… between the world’s most popular dating app and the nation’s largest collegiate advertising competition. The American Advertising Federation (AAF) is excited to announce Tinder as the lead partner for the 2021 National Student Advertising Competition (NSAC). Read More

New Partnership Announced with Exclusive Event Series, The Room

WASHINGTON DC, JULY 27, 2020—The Room, an exclusive event series that includes influential members across all disciplines and career levels in marketing, and the American Advertising Federation (AAF) today announce their strategic partnership that will offer the AAF’s professional and student members access to thought leadership events.
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Omaha Advertising History The 1950’s and 60s

With TV emerging, advertisers had a whole new medium through which to sell their goods and services. On the national scene, Kenyon & Eckhardrt, which would later merge with Omaha’s own Bozell & Jacobs, made Lincoln-Mercury synonymous with the Ed Sullivan Show. Locally, Bozell & Jacobs lined up Arthur Godfrey as Mutual of Omaha’s pitchman. B&J also won the rights to handle the national TV advertising program for Serta, a countrywide association of mattress manufacturers. Read More

New AAF Board Appointments Announced

WASHINGTON DC, JUNE 8, 2020—The American Advertising Federation (AAF) today announced that Lynn Lewis, US CEO of UM Worldwide will serve as Chair of the National Board of Directors, July 1, 2020 through June 30, 2021. Tiffany R. Warren, Senior VP, Chief Diversity Officer at Omnicom Group and Founder & President, at ADCOLOR, will serve alongside Lewis as the Vice Chair of the Board. Melanie Mitchem, SVP, Global Communications & PR at FCB Global will serve as the Chair of the Mosaic Council Executive Committee during this time. Read More

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