Aureus Group, a division of C&A Industries, has partnered with a premier and fast-growing software company to find its Senior Vice President of Marketing. The Senior Vice President of Marketing will join a strong team of executive leaders, partnering with Data & Research, Engineering, Finance, Operations, Product, Sales, and Strategy. The ideal Senior Vice President of Marketing has extensive experience leading a large, cross-functional B2B marketing SaaS team. Demonstrated Leadership to take our marketing team to the next level.
Senior Vice President of Marketing responsibilities:
- Motivate, lead and evolve our growing team of SaaS marketing professionals with a continuous focus on success and business objectives
- Drive vision and oversee efforts for key marketing functions, including demand generation, lead generation, customer life cycle marketing, product marketing, brand, and PR
- Set the roadmap and lead the strategic direction of marketing activities to drive and achieve business growth goals through and customer acquisition and retention
- Develop strategic marketing plans that support the company mission, vision, and company goals
- Be responsible marketing budget and allocation of spend to ensure marketing ROI
Senior Vice President of Marketing Skills & Qualifications:
- 10+ years of marketing experience in the SaaS technology space, with recent and significant experience in marketing leadership
- 5+ears in a senior leadership role leading marketing for a high-growth software company
- B2B software marketing background with experience driving customer acquisition, lead nurturing, customer retention and loyalty strategy, marketing communication strategy and more
- Best practices in B2B SaaS marketing, digital marketing, and lead generation
- Experience creating and implementing successful cross-channel marketing campaigns with content marketing, SEO, PPC, email, in-product communication, programmatic advertising, and events
- Bachelor degree with a concentration in marketing, business, or related field; MBA a plus
When it comes to executives, the focused analysis combined with the ability to see the big picture is vital. At Aureus Group, we’re the recruitment advisors our clients trust to expertly uncover professionals with not only the experience, skills, and abilities, but also the passion, ethics, and integrity that are critical to your success. We’re the expert’s professionals turn to for direct access to challenging and rewarding jobs in their field, many of which are unadvertised.
If you have a background that aligns well with the Senior Vice President of Marketing description and are interested in learning more about this opportunity, please apply online at https://secure01.aureusgroup.com/Jobs/20-1145067 or call 402-891-6940 ext 1311 for a confidential conversation. Please refer to reference #20-1145067 when inquiring.